The main point of Module 1-Business Communication, Management, and Success- is that communication is one of the most important skills needed to achieve success in the business world. The module makes sure to emphasize the differences between communication in business and in school. For example, in business you need to communicate information that is new to your audience in a clear, concise way that makes it sound important and interesting. Another important part of the module is a about what you need to do to get your message across in the proper way. Included in that is how communicating effectively will help you to be better by saving you time and make you more efficient. The module also gives some tools to help use as guidelines for when to send a message, what to include, how to say it, etc.
One aspect from the module that I think could be useful is the PAIBOC. By asking questions about the purpose, audience, information, benefits, objections, and context before you begin writing you are helping yourself to succeed. It looks like a good tool to make business communication more efficient and to the point. I found the part about how much correspondence costs to be interesting. It helped to get across how important good writing is in business. When you know that a one page letter costs an average of $22.13 you can see how the costs could add up if communication is drawn out unnecessarily.
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